Unit Title & Code : BMG872 Global Strategy Development And Implementation
This assignment is self- explanatory – students are asked to apply Porter’s Diamond to a country of their choice. They should first and foremost, select a company with which they are familiar (this will provide the industry basis necessary for evaluating the model). They should then analyse and evaluate each element of the model to determine if the country is a viable option for their chosen company. This assignment should be an in-depth analysis of Porter’s Diamond model.
BMG872 Global Strategy Development And Implementation Assignment – UK.
Introduction : Company name, what industry sector is it in, what is the current turnover of the company, how many countries does it operate in, how many employee’s work for the company. Which country do you plan to take the company to?
1.Factor Endowments :
Basic factor endowments include
Natural resources, Climate, Geographic location, Demographics, Communications, Research, Technology, Education, skilled labour, infrastructure
BMG872 Global Strategy Development And Implementation Assignment – UK.
2.Firm Strategy, Structure & Rivalry
o Long-term corporate vision is a determinant of success.
o Management ‘ideology’ & structure of the firm can either help or hurt you.
o Presence of domestic rivalry improves a company’s competitiveness.
3.Demand Conditions:
o The nature of home demand for the industry’s product or service.
o Demand creates capabilities & sophisticated & demanding consumers.
o Demand also impacts quality & innovation.
4.Related & Supporting Industries
o The presence or absence of supplier industries & related industries that are internationally competitive.
o Creates clusters of supporting industries that are internationally competitive.
o Must also meet requirements of other parts of the Diamond.
Analyse and assess if this is viable option for the company to operate within post Covid-19.
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